Marty McFly was right. In the famous blockbuster, ‘Back to the Future’, after Marty played the electric guitar during his mom and dad’s prom night, he said, “Maybe you weren’t ready for that… but your kids are going to love it.” And he’s definitely right—and not just about the evolution of alternative music, but alternative art, as well.

If Marty from 1985 went to the year 2012, then he’ll definitely be in for a shock. Every major city in the world is studded with 3D visualizations that will make anybody gape in awe. Whether on huge LCD screens or on the pavement and walls, 3D images are plastered everywhere. It can’t be denied that the many forms of art have moved forward with the presence of advanced technology.

People’s expectations have grown as technology continues to evolve. With 3D animation and sophisticated computer graphics dominating the world of entertainment and art, people have developed a keen eye for high quality images. The same is happening in architecture. A one-dimensional drawing at a presentation doesn’t carry that much oomph anymore, no matter how amazing and detailed it may be.

For presentations that pack a punch, 3D renderings are the way to go. 3D images and animations allow clients to virtually visit the structures and view the interiors’ design. It gives clients a more realistic and in-depth perspective and provides presentations with a different ‘wow’ factor. It’s like stepping into a virtual world where clients can stand in awe at the finished structure.

With 3D rendering, clients can visualize how the furniture and fixtures that they want fit within the space. Clients and architects can easily suggest modifications and make alterations because it’s as if they’re seeing the actual final outcome. There’s no need for a vivid imagination because the presentation is as powerful as it can be. There’s no doubt that 3D renderings give architects and designers the upper hand in presentations. Pull in your clients and seal the deal with the captivating power of high definition 3D images.